By the 1960s, Honda was the world’s biggest motorcycle manufacturer. Customers now wanted more. Soichiro responded with a beautiful sports car prototype in 1962. It reached production, the following year, as the S500. Within two years, a new factory was needed, simply to keep up with demand. Soichiro’s dream was blossoming and the Sixties were swinging.
Every car is built to be a joy to drive and designed to fit around you and your life. When you drive a Honda, we want you to feel the same joy as we felt building it. Our aim is to create a range of cars with global appeal – from the versatile Jazz and the sporty Civic, through the dynamic HR-V and sophisticated CR-V, to the awesome NSX – and to build customer delight with our unique spirit and attention to detail.
We are constantly asking questions and seeking answers. We always start by looking at how we can turn our dreams into life-enhancing technology for everyone to enjoy; that’s something that will never change.
The Electric Generation
We’ll be creating hybrid and battery electric cars to achieve 100% of European sales electrified by 2025; underlining our commitment to lowering emissions for a cleaner future. The countdown has started and we look forward to exciting times ahead.